*Students received industrial exposure and experiential learning through Industrial -cum-educational Tour to Dainik Savera Newspaper Printing Press and Editing Office at Jalandhar*

The world of print media has always mystified the five senses of human beings. To fulfil this curiosity of print media among the students, the Department of Economics of Hindu Kanya College, Kapurthala organised an Industrial visit-cum-Educational Trip to Dainik Savera Newspaper Printing Press and Editing Office situated at Jalandhar on 20th October 2022.The tour comprised of 15 students from Department of Economics which were accompanied by Dr. Anupam Sabharwal and Ashu Aggarwal.The students were acquainted regarding various aspects related to printing like cost element, distribution channel and pricing strategy. Several questions were asked by the students with a great zeal and enthusiasm.The students got an opportunity to take a tour around the working of the printing press. The visit was quite successful as the students were enlightened with the practical exposure about the particularities of the print world. Principal Dr. Archna Garg encouraged students to avail such opportunities to augment their experiential learning to supplement their classroom learning.